A BELONGING SCORE YOUR CFO BELIEVES

YOUR FIRST 90 DAYS,
TURNED INTO A
RETENTION NUMBER.

Mucho Gusto turns your first 90 days into a retention number — five-second videos your team actually watches, a self-updating org chart, and a Belonging Score your CFO believes. No icebreaker spreadsheets, no survey fatigue.

Free to start. Pay only for teammates who actually sign in. How the Belonging Score works →

MUCHO GUSTO ▸ LIVE DEMO
TRY IT — IT'S REAL 82 BELONGING SCORE
FEED
MEET
RECORD
SCORE
14 / 47 METWEEK ONE
PRIYA
Design
MARCUS
Sales
JADE
Eng
???
Tap to meet
???
Tap to meet
???
Tap to meet
A NEW TEAMMATE APPEARS

SOFIA REYES

People Ops
COUNTS TOWARD WEEK ONE
CAMERA PREVIEW
REC
0:00
EXTRACTING…

TAP TO RECORD: "A FUN FACT ABOUT YOU?"
YOUR TEAM'S BELONGING SCORE
82 / 100
40%
Connectivity
Share of the team with 3+ real connections
88
35%
Activation
Share who've posted a real video
79
25%
Recognition equity
How evenly attention is spread
76
SEE THE METHODOLOGY →
CLICK AROUND — THIS IS EXACTLY WHAT'S INSIDE
✦ A BELONGING SCORE YOUR CFO BELIEVES    ✦ BUILT FOR HR TEAMS    ✦ LIVES IN SLACK    ✦ ¡MUCHO GUSTO!    ✦ A BELONGING SCORE YOUR CFO BELIEVES   
TTenant-isolated by database-level row security
GGDPR & CCPA export + erasure built in
RReport & block on every video
SGoogle & Microsoft sign-in, enforced MFA, and SCIM provisioning
HOW THE LOOP WORKS

THREE STEPS.
THEY BUILD A
RETENTION NUMBER.

No nagging emails required.

Watch an intro

Five to sixty seconds, one new teammate. Face, voice, one fun fact.

Get counted

Every intro watched counts toward that person's week-one connections.

Watch the score climb

Your team's Belonging Score moves on the HR dashboard — not a personal leaderboard.

1

WEEK ONE

3+ connections

2

DAY 30

activation rate

3

DAY 90

cohort retention

ONGOING

Belonging Score

Gusto points, badges, and a company leaderboard still exist as an activation nudge for someone's first 60 days — see the full feature list.

FEATURES

EVERYTHING TO PUT
FACES TO NAMES

Built for teams and groups who are tired of intro threads nobody reads.

Record a 60-second intro

Answer a prompt on camera in one take — no editing, no scripts, just you. Live filters included.

Swipe through your team

A vertical feed of teammate intros you can swipe through like a story feed — likes and view counts included.

An org chart that stays current

Every intro maps back to a live, browsable chart of who's who — auto-synced from Google Workspace or Microsoft 365.

AI summaries & search

Every video gets a transcript, an AI summary, and topic tags — so "who mentioned React" is a real search, not a guess.

Guided onboarding

New hires get a short list of prompts so their first video takes minutes, not hours — no blank-page anxiety.

Slack notifications

New intros post straight to your team's Slack channel — no separate app to remember to check.

See the full feature list, including booster packs & the Dex →
PRODUCT

SEE IT IN ACTION

A quick look at the feed, the org chart, and the AI layer underneath every video.

app.muchogusto.ai/feed
Priya · Design"I restore old film cameras..."
Marcus · Engineering"Ask me about home espresso setups"
Jae · Sales"Ran two marathons this year"
The feed. Swipe-through intros, ranked by what's new and who you haven't met yet.
app.muchogusto.ai/org
Dana · CEO
Priya · Design Lead
Marcus · Eng Lead
Jae · Sales Lead
The org chart. Auto-seeded from Google Workspace or Microsoft 365, always up to date.
AI summary
Auto-generated

"Priya talks about restoring vintage film cameras as a weekend hobby, and mentions she's the go-to for anything darkroom-related on the design team."

Topics: photography, design, hobbies
Every video, understood. Transcript, summary, and topic tags — searchable across your whole team.
INTEGRATIONS

WORKS WITH TOOLS
YOU ALREADY USE

Connect once, and Mucho Gusto stays in sync with your real org.

Slack Google Workspace Microsoft 365 / Entra ID SCIM provisioning Stripe billing
PRICING

PLANS & PRICING

Per activated seat, per month. Switch the toggle — annual saves 18%.

MONTHLY ANNUAL SAVE 18%

SPARK

Free
up to 15 seats
  • Video feed & profiles
  • Manual org chart
  • Portable video profile
  • Belonging Score (activation only)
Start free

SCALE

$7/ seat / mo
billed monthly, $299/mo minimum
  • Uncapped seats
  • HRIS sync (BambooHR, HiBob, Rippling, Gusto, Justworks)
  • Manager connectivity view, ROI report
  • Sign-in policy & SCIM provisioning
  • 48-hour async support
Start free trial

ENTERPRISE

Custom
invoice billing
  • Everything in Scale
  • Audit log export
  • Multi-entity support
  • Security & procurement pack
Talk to sales
See full pricing details & annual math →

READY TO PUT
FACES TO NAMES?

Set up your team's first questionnaire in under five minutes. No credit card required.